[By Mikael Lind, Wolfgang Lehmacher, Xiuju Fu, Jens Lund-Nielsen]
Years of extreme volatility, caused by pandemic shocks, trade wars, and climate-driven disruptions, have exposed the complexity of the world’s logistics networks. Thanks to the increasing availability of multi-source data and rapid advancements in AI technologies, we now have unprecedented opportunities to unravel the complexities of supply chain operations. By harnessing collective intelligence, organizations can drive both cost efficiencies and significant reductions in emissions.
The unveiling of project44’s next-generation Movement platform marks another step toward managing supply chain and logistics networks more effectively, which are often battered by volatility. With its promise of “Decision Intelligence,” a concept not new, Movement is an AI-powered engine designed to transform logistics data into actionable, automated outcomes. As the industry assesses this development, a parallel story is unfolding: the rise of the Virtual Watch Tower (VWT), an ecosystem comprising supply chain and logistics actors, co-creating a federated, community-driven digital backbone designed to enhance supply chain and transport resilience and sustainability, leveraging collective intelligence with…